Curlcrafting @Home eCourse for Consumers

Learn to build or collapse volume, get consistent results or a new look in this eCourse using an easy to follow routine for effortless curls or waves!

Course Summary

This self paced at home program teaches you techniques for consistent results and effortless curly hair. It will walk you through the ENTIRE styling process, starting with proper shampooing + conditioning, scalp health, product choices + application, diffusing, sleeping and next day refresh. With this easy routine, you will learn how to build volume or collapse it, so that you can change up your look or have consistently good hair days every day without a ton of effort!


Course Curriculum

Proper shampooing + conditioning
Rinsing to set you up for upcoming days  
Styling product options + application  
Styling to create or reduce volume  
Diffusing without frizz  
Finishing (this advice is a GAME CHANGER!)  
Sleeping + next day refresh (HUGE)  
Brushing + scalp health  
Porosity  
Harmful ingredients

Jo DeSerio Jones

I'm a holistic hair sculptor and Curly Hair Coach located in Portland Oregon. I specialize in effortless organic lived in looks, working with curly and wavy hairs natural movement. I'm a craft hairdresser with a focus on details. My Curlcraft method came about after years of struggles with my own hair and many disappointing haircuts. One day I began cutting intuitively after taking into consideration my hairs natural movement and I haven't stopped. Freehand sculpting along a person’s own curl pattern gives everyone their own unique look and a cut truly suited for them that will be easy to manage and look good, even the next day! This has all led me to my trademarked Curlcraft™ hair cutting method. The feedback from clients has been so amazing that I decided I needed to share this information with my fellow stylists. 

I built a solid clientele there in less than 2 years using the trademarked Curlcraft cutting method along with the Ultimate Guest Experience. Curlcraft Education was created to help others overcome their struggles with curly hair. The concept is to help others who struggle by educating their hairdressers.

What makes me an expert, you ask? My first hand knowledge living with curly hair, years of problem solving, and many happy guests through out the years. 

HERE's what my clients are saying about their Curlcraft™ experiences!

In these sessions, I will be coaching you and building your confidence in working with textures, helping you overcome your fears, or elevating your existing skills so you can grow your curly hair clientele. I'll teach you what to look for, explain the how's and whys, and the best approach to take for different situations. I will also be using real life scenarios to address different problems and issues, and give you tons of styling and finishing tips. I will teach you everything you need to know to get raving reviews like this!

I believe this course covers everything you need to know to build your confidence and take any fear out of dealing with curly hair so you can TRULY DELIVER to all of your curly, wavy, kinky or barely a bend clients every time. If your goal is to put some creative spark back into haircutting, then you're in the right place! You'll receive online access to video education and a PDF handbook so you can work at your own pace and go back and watch again if needed. In the Complete Curly Hair Course for Hairdressers, you will have access to a private Facebook group to ask questions and help each other grow. You will also receive a discount code for the Curlcrafting @Home eCourse to share with your clients. Because, what good is a great haircut if they don't know what to do with it after leaving the salon? Knowledge is powerful, but it's also very rewarding. To truly understand the struggles of curly hair people and also have the know how to guide them through these struggles is HUGE, and I'm going to give you everything you need to get there and become a master!

In this course, I will be coaching you and building your confidence in working with textures, helping you overcome your fears, or elevating your existing skills so you can grow your curly hair clientele. I'll teach you what to look for, explain the how's and whys, and the best approach to take for different situations. I will also be using real life scenarios to address different problems and issues, and give you tons of styling and finishing tips. I will teach you everything you need to know to get raving reviews like this!

I've worked with curly and wavy hair textures for over 30 years, which has led me down the path of teaching. Realizing that every day I am teaching clients EVERY step of dealing with their curls and waves in the salon, so why not teach others as well? That is how the Curlcrafting @Home eCourse + eBook came about. I'll walk you through washing, rinsing, build volume or collapse volume, product application, diffusing, styling tips, curls vs waves, airy vs defined, brushing, finishing, sleeping and next day refresh!


I LOVE my hair :) I'm surprised by what a difference Jo's techniques make -- I have a history of wanting to "flatten" or "tame" my hair, but the way she cuts the curls creates a really awesome shape that's easy to work with. I had always had bad experiences with product, but the balm that Jo recommended is perfect, and my hair doesn't look weighed down at all. Also, the technique of flipping my hair upside down on the last rinse was a game changer. I'm really grateful I found her! Amie K

Jo is absolutely amazing at what she does! She has such an wealth of knowledge about curly hair and my first (will not be the last!) haircut with her was beyond my expectations. She is a curly hair coach! She taught me so many new techniques on how to care for and style my hair. She has definitely mastered the art of curls! S16

She really knows what she is doing, and she talks you through it all, educating you on how to care for and style your curls. I learned a ton from her and all of it is so easy and doable. I am spending less time on my hair now with a way better result. She's amazing. A really nice person too. If you're struggling with your curly hair like I was, she will change your life! RM

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